Frustration and Pain Points Organizational Structure: Where their role typically sits within an organization, i.e., the reporting structure. Detailed instructions, steps and suggested meta tags are provided for each field as well as links to additional resources. Sample individuals: It’s always great to include pictures, names, and titles of real people. Pam Moore – Download hereAccessibility: Gated This template separates each month onto a different tab, along with a tab for “Content Inventory” to keep track of published pieces. Types of media: Owned = your corporate blog, corporate website, corporate microsite.